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Google remains US search king, not surprisingly

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Now not much has changed in the United States search engine market all the way through the earlier month. Google held consistent retaining its large part overall different gamers; and Microsoft noticed a small increase, whereas Yahoo experienced a minor decline. Digital analytics company ComScore launched new data on Wednesday, overlaying the search engine market in October.

The numbers convey that Google maintained 66.9 percent of the market, and Microsoft got here in 2nd with 18.1 p.c. Within the rear, Yahoo bought 11.1 p.c, Ask had 2.6 %, and AOL came in with 1.three % of the market. Breaking down these percentages into raw numbers presentations in the United States during October, customers carried out 19.three billion explicit core searches. This means Google alone saw 12.9 billion searches, Microsoft’s Bing saw 3.5 billion, and Yahoo saw 2.2 billion. The numbers are nearly identical, as ComScore’s knowledge from the final quarter Yarlesac.

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Yahoo’s search market share has been in a gentle free fall all the way through a previous couple of years. It finally misplaced its 2nd-situation spot to Microsoft’s Bing in December 2011. only 12 months and a half ago, Yahoo’s search market share was once 16 %, however by September 2012, it used to be 12 %, and now it is all the way down to 11 %.

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