Taiwan’s fair change fee on Thursday fined the native unit of South Korea’s Samsung Electronics Co. for defaming the reputation of Taiwanese mobile phone maker HTC Corp. In a notice on its website, the consumer protection physique said that Samsung had equipped an internet marketing campaign to violate truthful change principles to reward Samsung smartphones, whereas slamming those of HTC.
The FTC set Samsung’s fine at New Taiwan dollars 10 million ($340,000). It additionally leveled smaller fines on two Taiwanese trading companies, which it stated had been responsible for mounting the internet campaign. This year, the FTC fined Samsung NT$300,000 for misleading merchandising concerning the digicam functions on its Galaxy Y Duos GT-S6102 cellphone.
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The FTC action comes with HTC badly on the defensive amid disappointing sales for its once standard smartphones. The corporation, which posted its first quarterly loss in the July-September period, has suffered a drop in its international handset market share from a high of 10.3 percent in the third quarter of 2011 to simply 2.6 percent in the third quarter of 2013.