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BlackBerry may spin off its messaging service into a separate unit

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BlackBerry Ltd is making an allowance for spinning off its messaging provider into a separate unit, the Wall side road Journal stated on Tuesday, quoting individuals familiar with the topic. The subsidiary would be referred to as BBM Inc, the newspaper mentioned. A BlackBerry spokeswoman advised Reuters the corporate cannot comment on rumor and speculation.

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Two sources aware of the corporate’s thinking, who declined to be named as a result of they don’t seem to be licensed to talk about the matter with the media, told Reuters the company had reallocated internal tools and personnel to work completely on effective-tuning the BlackBerry Messenger carrier ahead of its launch on competitors’ units.

Alternatively, there is no immediate plan to spin off the unit. One of the vital sources mentioned that BBM for Apple’s iPhone and devices using Google’s Android must be on hand to consumers in the next few weeks.

The instant messaging provider has about 60 million customers who send billions of messages a day. BlackBerry has sought to add worth to the carrier whilst recognizing the company’s personal handsets shrinks, through including video calling over WiFi and working to make the service on hand to customers of other devices.

The corporate has already announced plans for BBM Channels, which would enable advertisers to advertise special offers or to focus on markets narrowly. BlackBerry is also considering making BBM available for desktop computers, the Journal stated, quoting an individual it said used to be aware of the matter.

BlackBerry stated past this month, it took a look into choices for the company, which might include an outright sale. BlackBerry’s shares had been 3 % lower at C$10.63 on the Toronto inventory exchange early on Tuesday afternoon. They have lost well over three-quarters of their worth, considering that a top in early 2011 is down more than 7 % so far this year.